How do tariffs affect my Amazon FBA profit margin?

Tariffs increase your COGS before any Amazon referral or FBA fee applies. A $6.96/unit tariff on a $28.99 mug set can erase 25+ margin points — and you still pay 15% referral on the full sale price. Pass the updated landed cost to our Amazon FBA calculator for the full P&L.

Can I pass tariff costs on to customers by raising prices?

Partially. Amazon Buy Box sensitivity limits price increases to roughly 8–12% before conversion drops sharply. On a $28.99 item, that covers about $2.90 — not an $8 tariff hit. Most sellers split the difference: modest price increase, supplier negotiation, and country diversification.

What is de minimis and does it still apply in 2026?

De minimis allowed duty-free import of shipments under $800 per person per day. As of 2025–2026, legislative changes have tightened or eliminated de minimis for many Chinese-origin direct-to-consumer shipments. Bulk inventory for FBA/WFS/WFS always clears formal customs — de minimis does not apply to container shipments.

How do I find the correct HS code tariff rate for my product?

Search your product description on the USITC Harmonized Tariff Schedule (HTS) at hts.usitc.gov. Match the most specific 10-digit code, then check the 'General' duty rate column plus any Section 301 or reciprocal tariff add-ons for your country of origin. A licensed customs broker can confirm before your first container ships.

Updated May 2026

US Tariff Impact Calculator for Ecommerce Sellers 2026

The 2025–2026 US tariffs on Chinese imports have quietly become the biggest profit killer for Amazon and Walmart sellers. A product that cost $8 FOB China now costs $19.60 after the 145% tariff — before you've paid a single platform fee. Most sellers don't realize this until after their first shipment. This calculator shows you the true landed cost before you reorder, so you can decide whether to reprice, restock, or switch sourcing countries.

2026 Tariff RatesNo Signup100% Free

Product cost (FOB / ex-works)

Per unit at factory, before shipping or duties

Import quantity (units)

Used to split freight and customs per unit

Source country

Tariff rate

Auto-filled from country — edit for your HTS code

Ocean freight total

Total shipment cost, not per unit

Customs & brokerage

Typical small shipment: ~$150

Warehouse / prep (per unit)

Selling platform

Selling price

A — Landed cost breakdown

Factory cost per unit: $4.80
+ Import tariff (145%): +$6.96
+ Freight per unit: +$0.84
+ Customs per unit: +$0.30
True landed cost: $12.90
vs Pre-tariff cost: $5.64
Cost increase: +128.72% / +$7.26 per unit

B — Profit impact

Net profit before tariffs: $13.43
Net profit after tariffs: $6.47
Profit lost to tariffs: −$6.96

Add to Amazon FBA calculation

C — Break-even analysis

Min price for 20% margin: $27.89
Min price to break even: $21.09

D — Country comparison

Same product, same freight — different tariff rates by origin country.

Country	Tariff rate	Landed cost / unit
China	145%	$12.90
Vietnam	25%	$7.14
India	26%	$7.19
Mexico	0%	$5.94

2026 US import tariff rates — ecommerce sellers reference

Bookmark this table. Rates vary by HTS code — use as a planning baseline before confirming with your customs broker.

Country of origin	2026 tariff rate
China	145%
Vietnam	0–25%
Bangladesh	37%
India	0–26%
Mexico	0%
Cambodia	49%
Thailand	36%
Indonesia	32%

Last updated: May 2026 — check USITC for latest HS code rates

How this tariff calculator works

1
Enter FOB cost and shipment details
Add your factory price per unit, import quantity, ocean freight, and customs brokerage fees.
2
Select source country and platform
Auto-fill the 2026 tariff rate for China, Vietnam, India, or Mexico — then pick your selling platform.
3
Review landed cost and profit impact
See true landed cost, margin collapse, break-even price, and compare sourcing countries side by side.

Worked example

Ceramic coffee mug set (4-pack), sourced from Jingdezhen, China

FOB $4.80/unit · 500 units · $420 freight · $145% tariff → $6.96/unit duty · Landed $12.90 vs $5.64 pre-tariff (+128.72%). At $28.99 on Amazon, margin collapses from 46% → 22%.

Inputs used

FOB cost: $4.80
Quantity: 500 units
Ocean freight: $420.00
Tariff rate: 145%
Selling price: $28.99
Platform: Amazon FBA

True landed cost per unit

$12.90

vs $5.64 pre-tariff · Margin 46% → 22%

US tariff & import FAQ

As of May 2026, most Chinese consumer goods face a combined tariff rate of approximately 145% on top of the FOB value — including Section 301 duties and reciprocal tariffs announced in 2025. Rates vary by HTS code; this calculator uses the headline rate for directional planning before you confirm your specific classification.

True landed cost = FOB factory price + import tariff (FOB × tariff %) + ocean freight per unit + customs/brokerage per unit + warehouse prep. Tariff is calculated on the FOB value, not the freight-inclusive CIF value — a common mistake that understates duty by 15–30%.

For most categories, yes. Vietnam faces 0–25% duties vs China's 145%, but FOB prices are often 10–20% higher and MOQs differ. Use the country comparison table here with your actual Vietnam quotes — the landed cost gap is often $4–8/unit on a $5 FOB product.

Related tools

Amazon FBA Profit Calculator

Model FBA referral, fulfillment, and PPC with tariff-adjusted COGS.

Walmart Seller Calculator

See WFS fees and referral minimums after updated landed costs.

Multi-Platform Comparison

Compare margin across six marketplaces on the same SKU.

Tariff rate accuracy

Rates verified Updated May 2026

View USITC tariff schedule